LA Holiday
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Where does it come from?
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.
The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.
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Jessy Grossman is a long time entrepreneur in the digital media space. She founded the community Women in Influencer Marketing in 2017. Alongside WIIM, which began as a passion project, she built and sold a multi-six figure influencer management company. Today, she proudly spearheads the WIIM community amongst thousands of its incredible members. She believes that women are limitless in what they can achieve, especially with the support of each other. You can find inspiring member stories and more about Jessy on the WIIM Podcast.
Aana Leech
Test
Aana Leech is the Head of Product for the Popular Pays platform at Lightricks. Popular Pays is an all-in-on content creation and influencer marketing platform, where brands can easily collaborate with creators to build captivating content to drive online or social media campaigns. Aana is also leading the initiative to identify opportunities for utilizing AI to drive unique advertising and marketing solutions. Prior to this role she was vice president of strategy for Popular Pays, where she led the go to market programming, creator experience, marketing and product development. She was instrumental in the company's growth from a Series A startup and the eventual acquisition by Lightricks in 2022. For nearly a decade she has focused on shifting the paradigm from traditional content creation to one powered by creators and technology to empower brands in a dynamically changing advertising environment.
Alicia Noelle
Job Title Test
Alicia Noelle is the owner of the Sufficient Success Digital Marketing Agency, a digital media marketing agency that proudly embraces its black woman ownership and centers its mission around empowering and uplifting black women creators and small businesses. After almost 10 years in the communication and marketing space in the corporate sector, Alicia ventured out to forge her own path and help those creators and small businesses that looked like her achieve success online through social media management, partnership management, email marketing, graphic design and content creation. When Alicia is not making her clients stand out on social or teaching students in her Society, you can find her spending time with her family or serving with her husband as youth pastors. She also loves to travel and embrace new cultures.
Ayomi Samaraweera
After spending 3.5 years working in the Creator Economy, first at TikTok as the Global Head of Internal Communications and then at Jellysmack as Chief of Staff to the President, Ayomi is now a full-time startup founder building Canopy - an anonymous-but-verified platform for creators to crowdsource information and spill the tea in a safe space. As a TikTok Creator herself she has experienced the lack of transparency in the Creator Economy and is on a mission to democratize access to information and create a level playing field for Creators. She has been featured 5x in Business Insider as both a Founder and Creator.
Hear From
jessy-grossman
Founder
Jessy Grossman is a long time entrepreneur in the digital media space. She founded the community Women in Influencer Marketing in 2017. Alongside WIIM, which began as a passion project, she built and sold a multi-six figure influencer management company. Today, she proudly spearheads the WIIM community amongst thousands of its incredible members. She believes that women are limitless in what they can achieve, especially with the support of each other. You can find inspiring member stories and more about Jessy on the WIIM Podcast.
Aana Leech
Test
Aana Leech is the Head of Product for the Popular Pays platform at Lightricks. Popular Pays is an all-in-on content creation and influencer marketing platform, where brands can easily collaborate with creators to build captivating content to drive online or social media campaigns. Aana is also leading the initiative to identify opportunities for utilizing AI to drive unique advertising and marketing solutions. Prior to this role she was vice president of strategy for Popular Pays, where she led the go to market programming, creator experience, marketing and product development. She was instrumental in the company's growth from a Series A startup and the eventual acquisition by Lightricks in 2022. For nearly a decade she has focused on shifting the paradigm from traditional content creation to one powered by creators and technology to empower brands in a dynamically changing advertising environment.
Alicia Noelle
Job Title Test
Alicia Noelle is the owner of the Sufficient Success Digital Marketing Agency, a digital media marketing agency that proudly embraces its black woman ownership and centers its mission around empowering and uplifting black women creators and small businesses. After almost 10 years in the communication and marketing space in the corporate sector, Alicia ventured out to forge her own path and help those creators and small businesses that looked like her achieve success online through social media management, partnership management, email marketing, graphic design and content creation. When Alicia is not making her clients stand out on social or teaching students in her Society, you can find her spending time with her family or serving with her husband as youth pastors. She also loves to travel and embrace new cultures.
Ayomi Samaraweera
After spending 3.5 years working in the Creator Economy, first at TikTok as the Global Head of Internal Communications and then at Jellysmack as Chief of Staff to the President, Ayomi is now a full-time startup founder building Canopy - an anonymous-but-verified platform for creators to crowdsource information and spill the tea in a safe space. As a TikTok Creator herself she has experienced the lack of transparency in the Creator Economy and is on a mission to democratize access to information and create a level playing field for Creators. She has been featured 5x in Business Insider as both a Founder and Creator.